Content & Digital Marketing Manager (f/m/d), 60-80%

You will play an active role in the further development and implementation of all marketing and communication measures for Helvetica and its products in order to increase the image, customer loyalty and sales in line with the company's objectives.

Content is your passion, creativity your strength and digitalisation the pulse in your veins. You can package dry topics in an exciting way and have a flair for the right tonality. You can get to the heart of complex content and illustrate it with harmonising imagery. Real estate inspires you, you feel at home in the world of finance and you are very familiar with the needs of institutional clients. You create a coherent and target group-orientated overall experience across all marketing activities, channels and documents.

In addition to your excellent writing and visualisation skills, you have strong analytical abilities, a high affinity for numbers and sound problem-solving skills. Thanks to your independent project management, you always have an eye for the big picture and keep a cool head even in hectic times thanks to your pragmatic approach with high quality standards.

Helvetica was founded in 2006 and is a leading FINMA-regulated property fund management and asset management company. As an active manager, we offer institutional and private investors sustainable value through long-term ownership of stable property investments with solid returns. With our fully integrated real estate investment platform, we cover the entire value chain, develop customised investment solutions and provide standardised investment products.

We are a team of around 40 experts, manage CHF 1.8 billion in assets under management and share one vision: Building Enduring Value.

Our well-equipped office in the heart of Zurich is just a few minutes' walk from the lively Bahnhofstrasse, relaxing parks and Lake Zurich. In addition to excellent public transport connections, Teslas and e-bikes are available for use, which can also be used for weekend excursions.

Individual workstations with modern infrastructure, meeting zones and retreats for concentrated work as well as a quiet room skilfully combine a high level of privacy with an open-plan ambience. The professional and inspiring environment encourages dialogue between departments and facilitates teamwork without excessive e-mail traffic.

We support internal development prospects and participate in further training programmes. Attractive remuneration, comprehensive social benefits and home office options are a matter of course for us. Our regular internal events provide information about current developments and offer space for personal dialogue.

Helvetica has an open and collaborative corporate culture with flat hierarchies and short decision-making paths. Here you are not an anonymous personnel number, but a valued part of the team.

• You take Helvetica digital's marketing to a new level, evaluate market trends and use AI tools to conserve resources, increase efficiency and automate processes
• You create target group-specific marketing content of all kinds - SEO-optimised and storytelling-based - for our website, newsletters, blogs, specialist articles, email campaigns, social media posts and advertising as well as for presentations, factsheets, brochures and annual reports in German, English and French
• You analyse the performance and user behaviour of marketing measures, design automated workflows and improve the customer journey touchpoints, in particular the website and email campaigns, with the aim of generating quantitatively measurable and qualified leads
• You will be responsible for organising customer events and trade fair appearances and ensuring that everything runs smoothly on site
• You manage the Helvetica website, social media channels and the marketing functions in the CRM tool
• You are the central point of contact for all departments regarding all marketing and communication measures and ensure Helvetica's brand consistency in terms of content and visuals

• University degree or higher technical education with a focus on digital marketing or a related specialisation
• At least 3 years of all-round marketing experience in the financial sector with institutional investors; experience in the property sector is an advantage
• Flawless use of the most common MS Office programmes (Word, Excel, PowerPoint) and CMS programmes (WordPress, Typo 3), affinity for new technologies and other tools such as elias (publishing), InDesign (graphics) and Hubspot (CRM)
• Excellent written and spoken German (C2 level), very good written and spoken English (at least C1 level), good written and spoken French (at least B2); knowledge of Italian is an advantage